Why Play-Doh Touch could be on kids’ gift wishlist for the festive season

September 7, 2017


Take the most loved dough sets, add some tech, and your kid's awesome imagination and creativity, and you have a fantastic creation that comes to life.

it's new-to-SA Play-Doh Touch, and it looks like a regular set of dough, except that when something is built, it can be scanned onto an app on your tablet or smartphone, and the creation comes to life on screen.

The Touch set comes with the studio (the piece you place the dough creation on), 5 character stampers, 5 action stampers, 4 tools, 15 cutters, and 7 tubs of Play-Doh.

It works like this:

1. Download the free Play-Doh Touch app.

2. Use the digital stampers, cutters and tools to shape any creation. There are no rules, aside from not using white as a base colour as it won't be picked up by the app (I found this out the hard way). You can however use white to add things to the shapes.

3. Place the creation you made with the digital stamper on the studio and use your smartphone or tablet to scan into the Play-Doh Touch app.

4. See your creation come to life in the virtual world. You can interact with it, or keep shaping and scanning your Play-Doh creations to build your own world. You can also create friends with the character stampers to explore their own unique worlds and personalities; and play with some cool effects.

Shape and scan more creations with the cutters and tools to add to the world. You can save your characters in the app to play with again at a later stage – this means you can break up the dough to create even more characters, or use dough from other sets too. Again, there are so many creativity streams, and kids can simply keep building, interacting and playing.

You can buy additional worlds such as Water World, Cave World, Forest World, Desert World and Cloud World through in-app purchases.

We had so much fun

It was so cool watching the app pick up the characters, and seeing them move. Tech is certainly not the basis for creativity and fun here, but it enhances it and takes it to another level. 

To be honest, I didn't quite know how to work the app – I'm guessing kids will have an easier time as they seem to be more intuitive (my son figured it out swiftly). I just poked around and moved my character, and could add new characters that I'd shaped, and experience obstacles, effects and other features. There's no story per se, but it's fun to keep going.

I love this play combination, and I'm hoping that Play-Doh will offer more sets and worlds, and even things like a storyline, challenges or puzzles.


A scene from the app, with two of my characters "live" in action

To learn more about how to interact with Play-Doh Touch Shape to Life studio watch the demonstration video on the Play-Doh South Africa YouTube channel.

The Play-Doh Touch Shape to Life Studio are available from Toys R Us, ToyZone, Toy Kingdom, Hamleys and other major retailers for around R540. You can also shop online for Play-Doh at Takealot.com.


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1 Comment

  • Lori Shifrin

    My son’s favourite is play-doh!

    September 7, 2017 at 10:47 am Reply
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