A few weeks ago I went to a Johnson’s Baby event to launch their new seal, the Triple Baby Protection, which is their new “mark” of approval, and refers to Johnson Baby’s three pillars of safety, mildness and effectiveness (see more info here in case you missed the post).
Aside from eating too many macaroons and cupcakes at the event, it got me thinking more about how little I knew when I started choosing products for my son when he was a baby, and how grateful I am to constantly be learning about skin and hair products and ingredients.
I’m obviously not a scientist, researcher or developer, but here’s what I did pick up from Johnson’s Baby, and how they make baby skincare products (PS: If you have any questions, the good peeps at Johnson’s will answer them).
Unlike many manufacturers, Johnson’s Baby continually evaluate the latest scientific data on ingredients, and innovate to develop new formulations to better meet consumer needs. All their ingredient suppliers need to meet or exceed regulatory standards for safety and quality, which means you’ll never find an inferior or low-acting ingredient (and therefore product).
Johnson’s Baby gets the input of parents and healthcare providers when making products, and each product is designed to meet, and often exceed safety standards in each country where they are sold.
8 other interesting facts
– Every product goes through a five-level safety assurance process.
– It takes an average of onne year for a new material to qualify for use
– The products meet or exceed 15 global regulatory standards
– There are around 2 500 raw materials in Johnson’s Baby products, all of which have been evaluated
– Ingredients without a full safety profile or without full composition are rejected
– Depending on the product, Johnson’s Baby works with dermatologists, opthalmologists, midwives and paediatric dermatologists
– There are about 74 000 volunteers in the US and abroad who test products in their homes once a product is on shelf
– An “Ingredients Working Group” continually monitors new scientific studies to judge whether policies or ingredient levels need to be modified
