How to shop Black Friday deals like a pro

November 9, 2020

I’m already getting ads for Black Friday on the 27th, and I’m here for all of it. It’s a time when I like stocking up on beauty products and stationery, and nabbing clothing and sneakers deals. I also use Black Friday Specials as a chance to buy my kids clothes for the next year, in a size bigger.

There’s a fine line though between using your money wisely and buying things you really need and will use, and buying things that will sit in the cupboard, unused and opened, causing a bit of guilt that you bought them in the first place. There’s also that risk of buying things thinking you’re getting a great deal, but then discovering it was 15% cheaper elsewhere.

Want to nail Black Friday online? Here are some tips to getting what is best for you, and finding the best deals:

1. Figure out what you want beforehand

This step is key to not overspending, or buying things you don’t need, or getting distracted and not keeping your eye on the prize, ie the things you really want/need. Make a list of what you need/want, and identify the best stockists for those items.

2. Create a budget and stick to it

Be cautious of this one, especially when you’re likely going to be buying online, and using a credit card. There will be lots of offers, and lots of outlets vying for your money.

3. Shop around

This is especially important when buying electronics, as you might be able to get a much better deal at a different store. Just try not to research too much as you might lose that amazing deal.

4. Assess if it’s really a good deal

Sometimes the 5% and 10% off deals might not be worth your Black Friday budget, so look around, and if you really want the deal, then go for it.

5. Ask yourself the critical question: “Do I really need it?”

This is the hardest step for me, as I often seem to be doing more wanting than needing, but I’m working on it. Be brutal with yourself, and ensure that what you buy is what you will enjoy and use. Just because it’s a great deal, doesn’t mean you need to buy into it.

6. Buy things you love – but only in your size

It’s tempting to buy that awesome dress that’s less 50%, in a size that’s one down, for when you definitely absolutely and soon lose a few kilograms to fit into it. Don’t do it – it will likely only cause heartache.

7. Check the returns policy

Before you check out, make sure you know what the return/refund policy is, and ensure you’re content with it, if you decide you’re unhappy with your purchase.

8. Keep gift shopping in mind

Black Friday is an opportunity to get some Christmas and teacher’s gifts at reduced prices, so keep that in mind – and budget – too.

9. Do research beforehand

While stores might not publish their exact Black Friday specials, they might announce that they’re slashing prices. This prepares you for which site to head to on the day.

Some outlets will also offer lead-up Black Friday specials, so look out for those too. This involves a bit of a skillful balancing act – nabbing good deals, but still leaving budget for the Friday, when prices might be even lower.

If you want to keep abreast with what is happening with your favourite stores on Black Friday, sign up to their newsletters, and follow them on social media. Remember to try and think broadly – the stores that you might not regularly shop at could offer outstanding deals, so ensure you follow them too, especially when it comes to electronics.

Feature image: Shutterstock

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